What women want
Tervolina. Brand identity system concept

Founded in 1992, Tervolina is a large retail chain that sells European footwear and accessories. In the company’s new symbol, we highlighted the updated brand positioning based on a combination of elegance, femininity, flirting with quality, practicality and technology. Our solution was developed under a major competition conducted by the company in 2014 to upgrade the visual language of the brand.